MISSION STATEMENT: THE ORGANIZATION AND ITS IDEAS

 

GCAM is an international cultural asset management and consulting firm which provides advice, expertise, and services to governments, institutions, corporations, foundations and individuals in intersecting service groups and business lines related to the expansion of art, culture, and museums in a global economy.

The activities of the firm are predicated on the notion that the beginning of the 21st century is a unique moment for the expansion of sophisticated contemporary cultural institutions, practices, and activities worldwide on multiple levels:

*Geographically, particularly in the rapidly developing worlds of Latin America, Central Asia, the Middle East, the Far East, and Eastern Europe; 

*Conceptually, as the traditional institutional distinctions between museums, commercial galleries, private collectors and auction houses continue to dissolve; and

*Financially, as the market value and investment potential  of art objects will demand enhanced mechanisms for

liquidity and transparency and seek to reach a far broader market. GCAM is committed to the idea that the spread of contemporary cultural dialogue and discourse will play an increasingly important role in the inevitable and essential social communication, cooperation, and integration that must take place throughout the world in the coming years if we are either to survive or thrive as a planet.

To achieve those broad objectives, the firm mobilizes the decades of experience represented by its principals and staff in the fields of cultural master planning, museum design, management and operations, collections building, commissions and acquisitions of international contemporary art, and the development and production of content related to the visual arts.

GCAM deploys its expertise and vision at the service of its clients to design and develop cultural master plans; create museums and exhibition spaces; generate exhibitions, educational programs and content; and develop collections of the most sophisticated contemporary art for aesthetic, educational, social and investment purposes.


使命陈述:机构及其理念

GCAM是一家国际文化资产管理和咨询公司,其服务团队及业务范围横跨美术、文化和博物馆领域,为全球各级政府、公共机构、企业、基金会和个人提供咨询、专业技术和博物馆规划服务。

公司的各项活动都是基于这样一个理念:21世纪初期是复杂的当代文化机构、文化实践和活动在全球实现多层次扩张的独特时期:

从地理上来讲,尤其是拉丁美洲、中亚、中东、远东和东欧的快速发展地区;

从概念上来讲,博物馆、商业画廊、私人收藏家和拍卖行等传统机构之间的区别正在消失;以及

从资金上来讲,艺术品的市场价值和投资潜力要求更好的机制来保障流动性和透明性,并寻求一个更为广阔的市场。

GCAM致力于这样一个理念:如果我们想要生存下来或是以星球的姿态茁壮成长,未来几年世界各地都将不可避免地进行重要的社交、合作和融合,而增加当代文化对话将在其中发挥越来越重要的作用。

为了实现这些广泛的目标,公司动员了在文化总体规划、博物馆设计管理和运营、藏馆建筑、国际当代艺术委托与收购、视觉艺术相关内容的研发和生产等领域具有数十年专业经验的领导团队和员工。

GCAM运用其专业经验和独到视野服务于客户,为客户设计开发文化总体规划;创建博物馆和展览场馆;策划举办展览、教育项目和相关事项;开发以审美、教育、社会和投资为目的的顶尖当代艺术藏品。